- Issue
- Journal of Siberian Federal University. Humanities & Social Sciences. 2013 6 (12)
- Authors
- Chistova, Elena V.
- Contact information
- Chistova, Elena V.:Siberian Federal University 79 Svobodny, Krasnoyarsk, 660041 Russia; E-mail:
- Keywords
- Internet-heuristics; information search; translation; terminology; branding
- Abstract
This article describes the algorithm of translating special texts in the field of branding with implementation of Internet-heuristics methods. The author explains the urgency studying the terminology of branding, reveals the notion of Internet-heuristics, describes translation problems and offers her own methods of overcoming these problems
- Pages
- 1896-1904
- Paper at repository of SibFU
- https://elib.sfu-kras.ru/handle/2311/10129
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License (CC BY-NC 4.0).