Journal of Siberian Federal University. Humanities & Social Sciences: Celebration as a Socio-Cultural Phenomenon and a Communicative Technology

Journal of Siberian Federal University. Humanities & Social Sciences / Celebration as a Socio-Cultural Phenomenon and a Communicative Technology

Issue: Journal of Siberian Federal University. Humanities & Social Sciences. 2009 2 (4)
Authors: Kaverina, Elena A.
Contact information: Kaverina, Elena A. 48 Moyka River Embankment, St. Petersburg, 191186 Russia
Keywords: celebration; corporate celebration; special event; aesthetics of celebration; functions of celebration
Abstract: The article is devoted to the philosophic-aesthetical analysis of a «special event» phenomenon. It reveals cultural, historical, and aesthetical basics of a celebration and its social functions. The celebration is approached as a communicative technology. A big part of the article is devoted to the corporate celebrations - it reveals the goals of such celebrations, principles of their organization, and specifics of conduct. Corporate celebration is presented as a communicative technology used for building positive relations within the internal audiences (employees) of the company, for developing corporate culture, and forming corporate identity.
Pages: 455-463
Paper at repository of SibFU: https://elib.sfu-kras.ru/handle/2311/1122